Best Meta Certifications Worth Taking (Free & Paid) (2024)

Table of Contents

  • 10 Top Meta Certifications
  • How Much Does Meta Certification Cost?
  • Are Meta Certificates Worth It?
  • How Long Does It Take To Get Meta Certified?
  • Does Meta Offer Free Courses?
  • Meta Certifications Alternatives
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A Meta certification is an industry-recognized credential awarded by Meta. It signifies proficiency in using various Meta technologies to potential employers and clients. Meta offers digital marketing, social media marketing, data analytics, and software development courses.

In this post, you’ll learn which Meta Certificates are most worth pursuing. We’ve reviewed all Meta courses and certifications to find the courses with the highest value.

Meta offers the following courses and certificates:

  1. Meta Social Media Marketing Professional Certificate
  2. Meta Marketing Analytics Professional Certificate
  3. Meta Front-End Developer Professional Certificate
  4. Meta Back-End Developer Professional Certificate
  5. Meta Database Engineer Professional Certificate
  6. Meta iOS Developer Professional Certificate
  7. Meta Android Developer Professional Certificate
  8. Meta Certified Digital Marketing Associate
  9. Meta Marketing Science Professional
  10. Meta Certified Creative Strategy Professional

1. Meta Social Media Marketing Professional Certificate

Best Meta Certifications Worth Taking (Free & Paid) (1)

The Meta Social Media Marketing Professional certificate is the most popular Meta certification. It covers everything students need to know about launching a career as a social media marketer.

The ACE (American Council of Education) recommended professional certificate is split into a series of 6 courses, each with its own focus areas.

In particular, this Meta certification includes the following courses:

  1. Introduction to Social Media Marketing
  2. Social Media Management
  3. Fundamentals of Social Media Advertising
  4. Advertising with Meta
  5. Measure and Optimize Social Media Marketing Campaigns
  6. Meta Social Media Marketing Capstone

Upon completing the courses, you’ll also be able to take an additional exam and earn the Meta Social Media Marketing professional certificate and the Meta Digital Marketing Associate certification.

Why Take This Certification?

The certificate teaches students how to turn their passion for social media into a lucrative career, with guidance from experts at both Meta and Aptly. Modules cover everything from defining the right social channel for your campaigns to building ad strategies and content calendars.

You should consider studying for this certification if you want to pursue a career in social media marketing or digital advertising. Throughout the lessons, you’ll build the skills to work with all major social media platforms, including LinkedIn, Facebook, Instagram, YouTube, TikTok, and more.

Upon completing the program, you’ll also be able to access the exclusive Meta Career Programs job board, which connects accredited students to more than 200 employers in search of their specialist skills.

Jobs You Can Do

  • Digital Marketing Specialist
  • Social Media Marketer
  • Social Media Manager

The average salary for a Social Media Marketing Manager in the US is around $57,449 annually, depending on your position and experience levels.

Time Investment and Cost

This course takes approximately 5 months, with 5 hours of weekly study. Alternatively, you can complete the course in around 7 months with 2 hours of weekly study. You’ll need a Coursera Plus subscription costing $49 monthly to follow all courses and get the Meta Social Media Marketing certification.

Certificate Review

Read our Meta Social Media Marketing Professional Certificate Review to learn more about this certification.
Enroll Now For Free

2. Meta Marketing Analytics Professional Certificate

Best Meta Certifications Worth Taking (Free & Paid) (3)

Ideal for those interested in the analytical side of digital marketing, Meta’s Marketing Analytics Professional Certificate equips students with the tools they need to leverage insights from campaigns.

If you plan on starting your own digital marketing agency or pursuing a career in online advertising, this could be the course for you.

Divided into 6 separate courses, each with its own assignments, hands-on projects, resources, and quizzes, this course provides a complete overview of marketing analytics.

Upon successfully completing the program, students will know how to use data to make informed marketing decisions and interpret data successfully.

After passing 2 exams, you can receive the Meta Marketing Analytics Certification and the Meta Marketing Science certification.

Why Take This Certification?

This Meta Marketing Analytics certificate will teach students how to dive deeper into the results of their advertising campaigns to pave the way for better results.

You’ll learn to identify crucial data sources and use Tableau to visualize results and optimize your sales funnel according to specific goals.

You’ll also get a comprehensive behind-the-scenes look at the Meta Ads manager, and you’ll be able to create a portfolio to share with future employers.

Jobs You Can Do

  • Social Media Marketing Manager
  • Digital Marketing Analyst

The average salary for a marketing analyst is around $65,297 per year in the United States.

Time Investment and Cost

To become certified, students must complete all 6 courses, with their various modules, and successfully take the Meta Marketing Science certification exam. There are practice exams and resources available to study for the test.

This course takes approximately 7 months to complete at a pace of 4 hours of study per week. However, you could complete the course faster if you could devote more time to study. You will need a Coursera Plus subscription, which costs $49 per month.

Certificate Review

Read our Meta Marketing Analytics Professional Certificate Review to learn more about this certification.
Enroll Now For Free

3. Meta Front-End Developer Professional Certificate

Best Meta Certifications Worth Taking (Free & Paid) (4)

A more technical course than some of the other top Meta Professional certificates covered in this list, the Meta Front-End Developer training builds job-ready skills for new developers. This certification is ideal for those looking to get started in coding and web development.

Throughout 9 courses, students develop skills associated with CSS, HTML, React, JavaScript, and User Interface design. Designed by the software engineering experts at Meta, the program includes a shareable certificate upon completion. It’s one of the best web developer certifications you can pursue this year.

Students also gain access to the Meta Career board to find new employment opportunities. Plus, a Capstone project can be added to your portfolio.

Why Take This Certification?

If you’re interested in pursuing a career in developing applications, websites, and front-end systems for other companies, this could be the course for you. By taking this course, you’ll also develop the skills to manage projects in GitHub and publish applications.

The program covers various crucial topics relevant to developers, such as version control, programming, and using frameworks like React.

Jobs You Can Do

  • Front-end Developer
  • Full-stack Developer
  • Web Developer

The average salary for a Front-End developer is around $105,726 annually in the United States. However, some professionals can earn additional compensation based on their experience.

Time Investment and Cost

To complete this course successfully, students must take all 9 courses and complete various quizzes and projects. The course takes around 7 months to complete at a suggested pace of 6 hours per week.

With a Coursera Plus subscription of $49 per month, this program will cost around $343.

Certificate Review

Read our Meta Front-End Developer Certificate Review to learn more about this certification.
Enroll Now For Free

4. Meta Back-End Developer Professional Certificate

Best Meta Certifications Worth Taking (Free & Paid) (5)

Created to provide students with the technical skills they need to become qualified and competitive back-end developers, the Meta Back-End Developer Certificate is brimming with useful information.

Throughout the program, students will learn to use programming systems such as Git, SQL, Python Syntax, and Linux commands.

The training experience includes 10 courses, each including a “micro-project” designed to prepare you for the next stage in your educational journey. These projects ensure you can solve problems with code, manage projects, and design simple apps.

Why Take This Certification?

The Meta back-end developer professional certificate allows learners to engage in powerful hands-on educational activities to strengthen their understanding of coding. You’ll learn about Python Syntax and gain in-demand programming skills to solve everyday problems.

The Meta back-end developer professional certificate also teaches students how to prepare for technical interviews when seeking back-end developer roles. Successful candidates will also gain access to the Meta career board, where they can seek job opportunities.

Jobs You Can Do

  • Back-end developer
  • Full-stack developer
  • Software engineer
  • Web designer

The average salary for an entry-level back-end developer is around $82,301 in the United States. The amount you earn will increase according to your level of experience.

Time Investment and Cost

Meta recommends devoting around 8 months of study to the Back-end developer professional certificate, with a weekly study time of around 6 hours. You must complete all 10 courses and mini-projects before receiving your certificate. An eight-month subscription to Coursera Plus will cost $49 per month, or $392.

Certificate Review

Read our Meta Back-End Developer Certificate Review to learn more about this certification.
Enroll Now For Free

5. Meta Database Engineer Professional Certificate

Best Meta Certifications Worth Taking (Free & Paid) (6)

The Meta Database Engineer Professional Certificate is a unique learning resource focused on developing skills associated with using database technology. The course covers crucial topics to help students demonstrate proficiency in SQL syntax and database interaction.

Students can learn how to create databases from scratch and optimize them to achieve specific goals. This training class also covers advanced modeling concepts and how to write database-driven applications in Python.

There are 9 courses included in this certificate, as well as 5 projects to complete, in which students show their proficiency in database engineering.

Why Take This Certification?

Students interested in a career in database engineering will benefit significantly from this Professional Certificate. The learning experience, with a beginner-friendly approach to teaching, is ideal for engineers in virtually every industry.

Throughout the 9 courses, 5 projects, and capstone project, students will learn everything they need to know about databases, how they work, and how they’re used to drive specific outcomes. You’ll explore programming in Python, advanced MySQL topics, and database clients.

Successful students also gain access to a shareable certificate, a capstone project they can add to their portfolio, and the Meta career board.

Jobs You Can Do

  • Database Engineer
  • Data Engineer
  • Database administrator
  • Analytics engineer

The average salary for a database engineer in the technology landscape is around $58,727 annually.

Time Investment and Cost

To earn your certificate as a database engineer from Meta, you must complete all 9 courses, 5 mini projects, and a full capstone project, which involves creating a MySQL database solution for an application.

The program takes approximately 6 months to complete at a pace of 6 hours of study per week. Your Coursera Plus subscription will cost $49 monthly or $294 for the full 6 months.

Certificate Review

Read our Meta Database Engineer Certificate Review to learn more about this certification.

Enroll Now For Free

6. Meta iOS Developer Professional Certificate

Best Meta Certifications Worth Taking (Free & Paid) (7)

As the mobile world continues to take over the digital landscape, skills in app development for operating systems like iOS (Apple) are growing in demand. The Meta iOS Developer Professional Certificate helps users gain the skills they need to build applications for iOS devices.

The full learning program is split into 13 courses, including an iOS app capstone project, where students develop their own app. There’s also a section of the course dedicated to interviewing preparation. Successful students earn a shareable certificate upon completion and access to the Meta jobs board.

Why Take This Certification?

The Meta iOS Developer certificate gives students the job-ready skills they need to thrive as app developers for iOS devices. Students learn how to create protocols in Swift, build a UI for an application, and develop their own apps from scratch.

Throughout the 13 courses, you’ll cover topics such as UX/UI design principles and become immersed in working with data in iOS. The capstone project also gives students an excellent resource to add to their portfolio when seeking employment.

Jobs You Can Do

  • IOS Developer
  • Full-stack developer
  • Cross-platform mobile developer

The average salary for an iOS mobile app developer in the United States is around $114,614 per year or around $55 per hour.

Time Investment and Cost

To earn your shareable certificate as a Meta iOS app developer, you’ll need to complete all 13 courses and the capstone project. This program takes around 8 months to complete at a study pace of approximately 7 hours per week. A Coursera Plus subscription at $49 per month will cost students around $392 for the full 8 months.

Enroll Now For Free

7. Meta Android Developer Professional Certificate

Best Meta Certifications Worth Taking (Free & Paid) (8)

The Meta Android Developer Professional Certificate takes a similar educational approach to the iOS developer certificate. However, in this instance, the focus is on Android devices (created by Google) rather than iOS apps (for Apple products).

In this 13-course program, students will engage in hands-on activities, allowing them to build a project-based portfolio to show recruiters. Each course involves lab-based activities and applications where students can complete tasks such as designing a UI or editing layouts.

Why Take This Certification?

With this learning experience, students will have all the job-ready skills they need to start building an Android mobile app. The course covers all of the essential Android programming concepts users need to know, including how to use Kotlin Playground.

You’ll develop insight into creating user interfaces with Android Studio and learn about managing mobile app lifecycle and data collection strategies. Students will also design cross-platform applications using React Native and ace job interviews.

Jobs You Can Do

  • Android App Developer
  • Multi-platform mobile app developer
  • Full-stack engineer

An Android app developer in the United States can earn approximately $109,241 annually.

Time Investment and Cost

To access their professional certificate, students must complete all 13 courses in this program. This includes finishing a capstone project where you’ll build your own cross-platform application. The course takes around 8 months, with a study commitment of 7 hours per week. With a Coursera Plus subscription, this will cost around $392.

Enroll Now For Free

8. Meta Certified Digital Marketing Associate

Best Meta Certifications Worth Taking (Free & Paid) (9)

Delivered directly by Meta Blueprint Academy, the Meta Certified Digital Marketing Associate program teaches students about the various benefits of advertising with Meta technologies. The “Meta Blueprint” ecosystem includes several online digital marketing courses covering everything from establishing a platform presence to building a powerful business page.

Students also gain access to a comprehensive study guide, which breaks down all the information needed to complete the certification successfully. Students can even take practice examinations to ensure their skills are ready for the final test.

Why Take This Certification?

The Meta Certified Digital Marketing Associate program gives students a highly recognizable certification. The course is broken down into several easy-to-follow lessons covering topics related to advertising fundamentals, creating and managing ads, and using analytics.

Throughout this course, students will gain the necessary insights to develop successful marketing campaigns, implement online strategies, and measure their results.

Jobs You Can Do

  • Social media marketer
  • Social media marketing manager
  • Meta marketing manager

Social media marketing managers earn around $58,024 annually in the United States.

Time Investment and Cost

This online course is free and completely online, so users can finish their education at the pace that suits them. However, you must renew your certification once every 24 months to keep it up-to-date.

Enroll Now For Free

9. Meta Marketing Science Professional

Best Meta Certifications Worth Taking (Free & Paid) (10)

A fantastic learning opportunity for digital marketers interested in the science of online advertising, the Meta Marketing Science Professional is an excellent course. This program teaches students to define business goals, set KPIs, run campaign tests, and build on insights over time.

The series of online courses offered through Meta Blueprint includes a range of insights into assessing and examining different advertising strategy components. Students learn to measure results with A/B tests and other methodologies and make data-driven recommendations.

Why Take This Certification?

The Meta Marketing Science Professional certificate helps to ensure digital marketers can make the most of their campaigns by assessing the outcomes and results of their marketing initiatives. This program makes interpreting statistics, setting goals, and designing tests easier.

Throughout the courses, students will learn how to extract and manipulate data with SQL basics, explore different data sources, and set crucial metrics.

Jobs You Can Do

  • Marketing Analyst
  • Digital Marketing Manager
  • Social media marketing manager

The average salary for a Marketing Analyst in the United States is around $65,297, depending on your experience level and background.

Time Investment and Cost

Meta’s Digital Marketing Science Professional certificate is free, with curated lessons you can manage independently. You must complete the exam and finish all the courses to earn your certificate.

Enroll Now For Free

10. Meta Certified Creative Strategy Professional

Best Meta Certifications Worth Taking (Free & Paid) (11)

A popular choice among marketers using the Meta environment for online advertising, the Meta Certified Creative Strategy Professional course focuses heavily on mobile marketing. This course teaches students how to apply insights to campaigns and develop online briefs.

The course includes access to various curated content pieces from Meta Blueprint, practice tests, and virtual training workshops.

Why Take This Certification?

This certification, delivered directly by the experts at Meta, provides creative teams, individuals, and agencies with the guidance they need to manage Meta assets. The lessons revolve mainly around advertising fundamentals ideal for improving your results on Meta marketing platforms.

Throughout the courses, you’ll learn how to create ads that align with business goals, understand mobile audience behavior, and reach more people online.

Jobs You Can Do

  • Meta marketing specialist
  • Social media marketing expert
  • Digital Marketer

The estimated average pay for a Marketing Specialist at Meta is around $116,657 per year.

Time Investment and Cost

You’ll need to complete all of the virtual training, online courses, and the Meta marketing exam to achieve certification from Meta in this course. The program is free and available online so that you can leverage the resources at your own pace.

Enroll Now For Free

How Much Does Meta Certification Cost?

The cost to get a Meta Certification is between $245 and $392. The actual amount depends on the number of months it will take you to complete a certification. All Meta certificates are offered through a Coursera Plus subscription, which costs $49 monthly. You can enroll in any course for free for 7 days.

The table below shows the cost of the most popular Meta professional certifications.

CertificationCost
Social Media Marketing Professional$245
Marketing Analytics Professional$343
Front-End Developer Professional$343
Back-End Developer Professional$392
Database Engineer Professional$294
iOS Developer Professional$392
Android Developer Professional$392
Digital Marketing AssociateFree
Marketing Science ProfessionalFree
Certified Creative Strategy ProfessionalFree

Meta certificates are worth the effort. Its employer-recognized certificates prove your proficiency in various technologies and commitment to learning and development. They help you build job-ready skills without having a degree or prior experience.

The benefits of being Meta-Certified are:

  • Job-ready skills: Build in-demand skills with training from professionals, Meta experts, and specialists in your chosen field.
  • Flexibility: The courses above are available online, so you can learn to thrive at your own pace.
  • Easy access to employers: Many of the Meta courses mentioned above include access to the Meta Career Programs job board.
  • Practice: The hands-on projects included in the courses above ensure you’re comfortable using the skills you gain over each program.
  • Professional certification: A high-quality certification from a company with significant recognition in the industry can boost your chances of success.
  • Job resources: Many Meta professional certificates also provide guidance on improving your results in job interviews.

How Long Does It Take To Get Meta Certified?

On average, it takes five months to get a Meta Certification. Most Meta certifications can be completed in five months, while others can take up to 8 months. This assumes you’ll allocate at least five hours of study per week. If you can study for more hours, you can get certified faster.

Meta offers several free courses through the Meta Blueprint Academy. Courses are self-paced and will help you build your digital marketing skills. Some of the most popular Meta free courses with certificates are Digital Marketing Associate, Marketing Science Professional, and Certified Creative Strategy Professional.

Meta Certifications Alternatives

Besides getting a professional certification from Meta, you can consider the following alternatives:

  • Digital Marketing Certifications – become a digital marketing professional and go after high-paying marketing jobs.
  • Google Career Certifications – become a Google-certified professional and build job-ready skills in digital marketing, UX design, project management, and more.
  • Google Certifications – a list of all professional certifications offered by Google.
  • Best Coursera Certificates – the most valuable certifications to get from Coursera.
Best Meta Certifications Worth Taking (Free & Paid) (2024)

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